Pinetown — UD Trucks Southern Africa has officially opened its latest state-of-the-art dealership in partnership with CMH in Pinetown, KwaZulu-Natal, further cementing its long-term commitment to customer success and smart, modern support solutions across the region.
This move follows the successful launch of UD Trucks’ flagship dealership in Cape Town in 2023 and forms part of a broader strategy to expand and upgrade the brand’s dealer network in line with evolving customer needs.
The new CMH-operated UD Trucks facility covers a spacious 28 000m² and is designed to deliver a top-tier customer experience. It features 13 fully equipped service bays, a professional reception area, and a modern driver lounge with amenities for both male and female drivers — showcasing UD Trucks’ “Going the Extra Mile” brand promise in action.
Opening the event, Sean Singleton, Franchise Director at CMH, expressed pride in their collaboration with the UD Trucks brand:
“UD Trucks is not just a manufacturer — it’s a forward-thinking partner. This facility is a product of our shared values of reliability, service excellence and innovation.”
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Global and regional leadership from UD Trucks attended the grand opening, underlining the strategic importance of this development. Koichi Ito, President and CEO of UD Trucks Corporation, who travelled from Japan, stated:
“This new dealership is a clear reflection of our investment in Southern Africa. As UD Trucks celebrates its 90th anniversary in 2025, we continue pushing boundaries with partners like CMH who help us deliver world-class service on the ground.”
Filip van den Heede, MD of UD Trucks Southern Africa, highlighted the company’s local commitment:
“We’ve been in South Africa for over 60 years, and every year we’ve raised the bar. This Pinetown dealership is a perfect example of how our partner network is embracing our brand DNA to deliver retail excellence.”
From facility design to operational capability, this dealership is purpose-built to support UD customers in every stage of their journey. As Ruan Joubert, Dealer Principal, noted:
“We’re here to support every kilometre our customers travel, with a team and infrastructure ready to go the extra mile.”
Marle Visagie, GM of Retail Development at UD Trucks SA, wrapped up the event by praising the collaboration:
“Our partnership with CMH is built on mutual respect and a shared vision for smarter, customer-focused service. This is what it means to be a UD Trucks dealer in Southern Africa today.”
With its growing dealer network and strategic local partnerships, UD Trucks SA is showing that it’s not just expanding — it’s evolving with purpose.
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